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Intelligent research. Human voice.

The Minerva Institute conducts AI-assisted public opinion research.

The system records and interprets responses in real time during automated phone calls, without the involvement of a human interviewer. Data collection is fast, objective, and accurate, while respondents' anonymity is guaranteed.

During the surveys, contact is made using a random phone number generator, exclusively for statistical and social research purposes. The system does not associate responses with any personally identifiable information.

The Minerva Institute is an independent research provider that delivers unbiased data — whether for political decision-making, market research, or mapping social trends.

Our latest research

The Minerva Research Institute publishes its studies, including raw (anonymised) datasets that anyone can freely analyse, process, and verify.

March 2025

Topic: party preference, political attitudes – WITH AI ANALYSIS!


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Response database (XLSX)
Analysis results (XLSX)

February 2025

Topic: party preference, political attitudes, foreign influence


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Response database (XLSX)
Analysis results (XLSX)

January 2026

Topic: January party preference, EU, census, violence
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Response database (XLSX)
Analysis results (XLSX)
Research methodology

December 2025

Topic: December party preference, cat tax, Christmas
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Response database (XLSX)
Analysis results (XLSX)
Research methodology

November 2025

Topic: Public voting intention, party preference
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Response database (XLSX)
Analysis results (XLSX)
Research methodology

September 2025

Topic: 3% mortgage, public mood, political attitudes, and AI experiences.
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Response database (XLSX)
Cross-tables (XLSX)
Research methodology

July 2025

Hungarian public mood, outlook, political attitudes (+ Tibor Kapu)
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Response database (XLSX)
Cross-tables (XLSX)
Research methodology

May 2025

Mapping the public mood, political attitudes, and AI interaction experience of Hungarian adults aged 60+

Raw data (XLSX)
Research methodology

Illustration 1

1. What is this technology?

Minerva is an AI-powered telephone public opinion research (CATI) system. The AI interviewer:

  • Understands spoken answers in real time
  • Can ask follow-up questions for clarification
  • Handles even open-ended questions effectively
  • Remains entirely objective at all times
  • Keeps calling until a truly representative sample is assembled.

 

  • No human interviewers needed: simpler
  • No artificial weighting or data cleaning required: more accurate
  • Respondents share their opinions more freely with a machine: more authentic
Illustration 2

2. How does it work?

  1. Questionnaire design – The client (research centre or corporate analytics department) defines the questions and target group.
  2. AI telephone interviewing – The system conducts calls (without subjectivity) and processes responses in real time — including open-ended answers.
  3. Automated sample building – Calls continue until the demographic quota targets are met in the defined groups.
  4. Simplified data management – Data is delivered from the system in high quality, ready for analysis.
  5. Data processing and reporting – The Research Centre delivers raw, aggregated data or analyses the results and presents final findings according to the client's needs.
Illustration 3

3. Why is it better than traditional solutions?

  • Higher quality: By replacing human labour, numerous error factors can be eliminated.
  • Speed: The system can call thousands of people within minutes.
  • Authenticity: Instead of an unfamiliar robotic voice, respondents speak with a realistic, responsive interviewer.
Illustration 4

4. Key areas of application

  • Political opinion polling – Fast and accurate results before campaigns and decision-making.
  • Market research and customer feedback – For product and service development.
  • Measuring advertising campaign effectiveness – What does the target audience think?
  • Customer service feedback – Automating customer satisfaction surveys.

Minerva Institute in the press

24.hu
A Hungarian pollster would predict who wins in April using artificial intelligence

19 January 2026

"It calmly responds to floods of profanity and insults, is always objective, and never gets tired — this is the 'superhuman' performance of the Minerva Institute's AI-based interviewer."
Link to article

HVG 360
Political opinion polling is being fundamentally transformed

1 December 2025

"Artificial intelligence could thoroughly shake up the market of opinion polling companies. In several cases, it is no longer a human but a robot that asks and listens attentively, increasingly mimicking human conversation."
Link to article

ATV START
An AI-based independent research firm measured Fidesz's growth

28 November 2025

"The Minerva Institute is not a research company but a technology company. (...) They have now applied their technology to political preferences. Guest on ATV Start: Ferenc Pohly, Managing Director of the Minerva Institute."
Link to video

HVG
Fidesz support grew, but Tisza Party still leads

26 November 2025

"...Fidesz was primarily able to grow its voter base from among undecided voters."
Link to article

Telex.hu
Soon even robots may tell us who we would vote for

2 October 2025

"With the involvement of artificial intelligence, the costs of opinion polling can be significantly reduced, the data collection process can be accelerated, and accuracy can also be improved. The robot does not get tired; it conducts the thousandth phone conversation with the same tone as the first."
Link to article

Szeretlekmagyarország.hu
The robot interviewer is completely objective, and many people prefer speaking with it more openly and honestly

24 August 2025

"The robot interviewer is completely objective. It questions everyone with exactly the same energy and the same intention — there is no influence in any direction."
Link to article

Millásreggeli: interview
11 August 2025

"EUREKA MOMENT: AI-based research — The Minerva Institute Nonprofit Kft., launched this summer, uses an AI-based voice assistant to collect data for telephone opinion polls."
Link to article

Play the interview

kreativ.hu
31 July 2025

"Minerva Institute conducted public opinion research with an AI-based robot assistant

The solution was perceived as neutral, unusual, or distinctly positive by the overwhelming majority of respondents — according to the company's published report on the survey."

Link to article

Sassy.hu
31 July 2025

"Has the robot girl already quizzed you on whether you're happy about the second Hungarian astronaut?

The survey was conducted by a friendly female-voiced AI assistant who asked respondents about the public mood, their outlook, and of course whether they think Hungary needs an astronaut."

Link to article

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Looking for quick answers to your questions?

Minerva provides an opportunity for fast and targeted data collection when you need feedback on a specific topic.

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Need CATI technical infrastructure?

Minerva offers an efficient solution for regular data collection with automated telephone interviewing.

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Looking for a system you can use for your own purposes?

Minerva is also suitable for running the research process in-house, according to your own system.

Contact us